Shoe Dog: A Memoir by the Creator of Nike

Sat, 26 Aug 2023 00:00:00 +0000

Nike began as one runner’s obsession, not a business plan. Phil Knight loved running, and that love produced what he calls his Crazy Idea: import running shoes from Japan and sell them in America. The advice he draws from it runs through the whole memoir. Don’t settle for a job or a profession or even a career, he says—seek a calling, even if you don’t yet know what that means, because when you’re following one, “the fatigue will be easier to bear, the disappointments will be fuel, the highs will be like nothing you’ve ever felt.” And once you find it, refuse to quit: let everyone else call your idea crazy, and don’t even think about stopping until you get there, without wasting much thought on where “there” is.

Phil Knight on SummaryShelf

Shoe Dog: A Memoir by the Creator of Nike