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Thu, 20 Jun 2024 00:00:00 +0000

Most business advice assumes you need investors, a five-year plan, and a payroll before you can begin. Jason Fried and David Heinemeier Hansson, the founders of Basecamp, say you need almost none of it. The cost of starting has collapsed—tools that once ran into the thousands are now cheap or free, one person can do what took a whole department a decade ago, and you can work from anywhere. So test the idea on nights and weekends with the equipment you already own, no debt and no outside money, and see if it holds. The real question isn’t whether you have enough resources. It’s whether you can start small and stay disciplined.

Jason Fried and David Heinemeier Hansson on SummaryShelf

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